What have you learned from your audience feedback?

From my audience feedback I got a fair share of strengths and weaknesses which I all thought were fair comments after reviewing my trailer myself. One of the main downfalls of my trailer was the sounds used, as when presented one ‘eerie’ sound effect in particular was very distorted compared to what we were used to hearing, this made the sound odd and overwhelming as it was too loud compared to the rest of the sounds and the pace of the music does not pick up or quicken towards the ending of the trailer. This factor then meant that some of the speech used within the trailer was not audible. Another fault was that the trailer itself took a bit too long to build up and starts to create the feeling of fear and start having horror denotations. The fact that it took too long then made it lack the feeling of suspense and surprise and the ending then didn’t pick up the pace enough to create a shocking, unexpected ending. A lot of the shots we used got very good responses, for example the flashback shots where it had been edited to look grainy and blurred was said to look very effective for its purpose. We also had very good responses about the shots where Aaron is picking up the necklace on the beach, the window shot where Aaron is watching the two other characters, the bloody hand shot and the opening draws shot. The blood on the hands was also commented on saying it was a very good horror effect. Our wide variation of shots used was another thing that people said made our trailer good, mainly the opening shots of our trailer. We also used a lot of different camera angles that people appreciated and had plenty of good establishing shots. Despite some of our sound effects being a downfall in our trailer, there were also some that the audience said were very fitting and had a good effect on the trailer overall, for example the clock ticking when on the clock shot and then also again at the end of the trailer.